View From the Top: Post Holiday Numbers

I know I have been obsessed with writing about online shopping data for the holidays, but I promise this is the last one for 2014. I’m sure I can keep to that promise since 2015 is just hours away. I find all this data fascinating because it not only shows what actually took place, but it also … Read more about View From the Top: Post Holiday Numbers

Friday Pulse: Post Holiday Numbers

It’s the day after Christmas and just when online marketers are recovering from the long online holiday shopping season; it’s time for the post-holiday offers and sales. I’ve gathered bounty of good articles that should provide some insight into the holiday shopping patterns and beyond. Happy New … Read more about Friday Pulse: Post Holiday Numbers

Friday Pulse: Final Online Holiday Push

The final rush for the last minute online holiday marketing is upon us. I hope you are pushing gift cards since shipping times are getting really tight. While you get ready to finally breathe that huge Q4 sigh of relief, here are interesting news items that focus a lot on mobile and of course, … Read more about Friday Pulse: Final Online Holiday Push

View From the Top: 2014, Laying the Groundwork for Transition

Oh, 2014. It was a good year but when we get this close to the New Year, I’m always excited for what seems like a fresh start. The beginning of a new year is a chance to take stock, review business goals, set new goals, and look forward to our January 2015 celebration of eAccountable’s 15-year … Read more about View From the Top: 2014, Laying the Groundwork for Transition

Friday Pulse: Holiday Countdown Edition

The countdown to Christmas is on. It’s just 13 days away. That’s less than two weeks, people. And that means that these net 9 days are crucial. It’s a full-court press to cash in with your online shopping campaigns. Ok, so it’s clear you’re busy, so I gathered up all the headlines that you’ll need … Read more about Friday Pulse: Holiday Countdown Edition