View From the Top: Simple Tools Offer Easy Fixes for Conversions

It’s a given that online advertisers are always looking for innovative ways to engage customers, optimize traffic, increase conversions and ultimately boost sales. We have found there are several ways to reach consumers at key times in their purchase process, including tools that address shopping … Read more about View From the Top: Simple Tools Offer Easy Fixes for Conversions

Friday Pulse: The Internet of Things Edition

If you’ve been hearing the phrase but not sure exactly what it means or how mobile impacts it, we’ve got some articles that should make it clearer. Sprinkled in are other tidbits you should stay on top of that give you practical tips. Happy Reading!! … Read more about Friday Pulse: The Internet of Things Edition

View From the Top: eBay Enterprise Affiliate Network Imagine Conference Wrap Up

This week’s Imagine Commerce 2015 in Las Vegas was a great opportunity to network with more than 2,400 commerce experts including merchants, agencies and technology providers from more than 40 countries. The first day of the 5th annual Magento and eBay Enterprise commerce conference featured … Read more about View From the Top: eBay Enterprise Affiliate Network Imagine Conference Wrap Up

Friday Pulse: The Post Tax-Day Edition

Many American already filed their tax returns, but the procrastinators hopefully hit the April15th deadline and now know what they owe or how much their refund will be. That might mean more money to send online. Maybe we’ll see an uptick this month? Regardless, there are still a lot of online spaces … Read more about Friday Pulse: The Post Tax-Day Edition

View From the Top: EU Goes After Google Shopping

Earlier this week European regulators brought antitrust charges against Google for allegedly promoting its own comparison shopping service, Google Shopping, at the expense of competitors. If found guilty, Google could potentially face fines of $6 billion. The crux of the issue, according to the … Read more about View From the Top: EU Goes After Google Shopping