Monthly Archives: September 2015

View From the Top: The eCommerce Wars Heat Up

Posted By: Durk Price on Sep 30, 2015 in Blog, View from the Top

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The eCommerce wars are heating up and definitely worth keeping an eye on. But you’ll need to pay close attention because it’s complicated.

First, let’s break it down in general terms. Over the last six months several things have happened: (more…)

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Emerging Technology and Tactics

Posted By: Durk Price on Sep 30, 2015 in Blog

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I wanted to share with you a recent webinar that I hosted. The webinar, called Q4 Preparation:Emerging Technologies and Tactics focused on practical information to leverage a variety of existing technologies that can help increase merchant’s exposure to customers and boost revenue.

We got great feedback on the webinar from attendees, so I thought I’d share it with those of you that missed it.

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Friday Pulse: The Late Edition

Posted By: Durk Price on Sep 28, 2015 in Blog, Friday Pulse

 

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Between moving and a big golf tournament this weekend, I’m late getting this out. So, this time around let’s think of this edition as a collection of great articles to kick off your week.

Happy Reading!!

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Friday Pulse: The Disruption Edition

Posted By: Durk Price on Sep 18, 2015 in Blog, Friday Pulse

 

friday pulse

With video and mobile being read hot, ad block software messing with metrics, the escalating ecommerce wars, and Canadian drone delivery, the online marketing space is in a state of constant change and evolution. Many of these services, technologies and new ways of doing things are disrupting the industry – but in a good way. Here are some articles to help you keep up.

Happy Reading!!

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View From the Top: Knowing Your Customers is Key to Satisfaction

Posted By: Durk Price on Sep 17, 2015 in Blog, View from the Top

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There is so much online data available to retailers that it can be overwhelming. Maybe that is why I was a little shocked to see a recent study stating that 52 percent of retailers admitted that they still struggle to identify and engage with their most valuable customers.

More than half? Wow. How can that be when there are so much software and so many analytics packages that can raise this information to the surface and allow marketers to know a lot about customer behavior, buying patterns, demographics and more.

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