DENVER, July 6, 2011—eAccountableOPM, an outsourced affiliate program management company, recently announced the availability of a new free online marketing toolset for its affiliates through AffFeeder.com. These tools allow affiliates to easily and effectively enhance marketing efforts and earn more commissions by using a single, integrated site for offers, deals and coupons.
eAccountableOPM partnered with PopShops.com to make AffFeeder.com available for free for its affiliates. At AffFeeder.com, affiliates log on to a one-stop location to get text ads, deals and coupons from all of the 70+ retail advertisers they represent.
“One of the significant advantages of AffFeeder.com is that it allows affiliates to access merchants and networks in a one-stop location,” said Durk Price, eAccountableOPM President. “Because of its ease of use and time-saving capabilities, savvy affiliates will be able to capitalize on this service and greatly streamline and improve their marketing efforts. And we are really excited to be working with an industry leader like Popshops to create this new toolset.”
“We are excited to be working with the eAccountableOPM team and the AffFeeder solution. This furthers our ongoing mission at PopShops, which is to create meaningful and user-friendly technology solutions for the affiliate industry, and to have fun doing it,” said Ashish Pandey, SVP of Corporate Development at PopShops.com. “AffFeeder’s user-friendly experience delivers unparalleled data quality by leveraging PopShops’s proprietary knowledgebase-driven technology.”
One of the first of eAccountableOPM’s advertisers to utilize AffFeeder is ValuePetSupplies.com. Zachary Piech, president of ValuePetSupplies.com, is understandably excited about AffFeeder. “We think the opportunity to accelerate the speed of delivering offers to the affiliates will boost our channel sales. We don’t really like the idea of coupons, but we are aggressive marketers with great pricing on all of our products. AffFeeder allows us to focus on our core pricing without having unwanted coupons floating around the Internet. We all know the importance and growth of deal-of-the-day sites and AffFeeder allows us to easily participate and manage that growing segment of sales.”
PopShops’s industry-leading technology and marketing solutions help affiliate retailers and publishers promote products and coupons more effectively. Through its proprietary technology and ever-growing database, PopShops offers unparalleled data quality and enables affiliates to easily create custom affiliate storefronts, and to offer price comparison shopping and coupons on their blogs, websites, and other shopping applications. PopShops is the largest aggregator of product and coupon affiliate feeds, with over 60 million products and coupons from over 4,000 advertisers. More information is available at www.PopShops.com.
eAccountableOPM manages performance marketing campaigns for many Internet Retailer Top 500 merchants and is an accredited agency with the leading affiliate networks, including the Google Affiliate Network, Commission Junction and LinkShare. For more than 10 years, eAccountableOPM has been one of the leading outsourced program management firms, representing such established brands as Cafepress, Performance Bike, Nashbar, CanvasOnDemand, eFaucets.com, Rockler.com, and dozens of other recognized Internet and retail brands. eAccountableOPM also extends their reach beyond traditional online marketing campaigns by leveraging RingRevenue’s pay-per-call technology to track phone-based campaigns for leading Internet advertisers. eAccountableOPM President Durk Price serves on the OPM Advisory Boards for the top-tier affiliate networks and is a featured presenter at leading industry events including Affiliate Summit, Pubcon, the ChannelAdvisor Catalyst event, and the Affiliate Convention.