Affiliate marketing is a performance-based marketing channel where publishers promote an advertiser's brand and/or products. The publishers earn commissions based on the sales that they drive. In most cases, performance is tracked through affiliate networks. Some of...
Scout & Nimble, an online retailer selling high-end home furnishings & décor, has let eAccountable into their home. With all the best designer brands in one place, Scout & Nimble offers a wide selection of interior products. They are a trusted retailer for...
Running paid search advertising in restricted categories like Financial Services or Prescription Medication is challenging. It can also be rewarding if successful. The difficulty acts as a barrier to entry. Your best option is to utilize an agency with experience...
Digital advertising as we know it is gearing up for some serious shifts. Many of these changes will be at the mercy of increased privacy protocols. Specifically, look out for regulations on third party cookies. Apple was the first big player to respond to increased...
DesignRush, a leading B2B marketplace that connects brands with professional advertising, design, and technology partners, has recognized eAccountable as a Top Digital Marketing Agency in Denver in 2021. Serving as a matchmaker of sorts between businesses and...
As much of society gains increasing control over the spread of COVID-19, digital marketers are seeking to understand more about the lasting impact that COVID has had on advertising in a post pandemic landscape. Post pandemic, Businesses across all industries...
Affiliate Marketing: Some people love it, some people hate it. But why are there so many mixed feelings around a continuously evolving industry that generates around 16% of all ecommerce sales globally? In short, the various perceptions of affiliate marketing...
Ardent Tackle has just partnered with eAccountable to reel in the big fish through through a revitalized digital marketing strategy. Ardent is the designer and manufacturer of several high end, professional grade fishing products. Ardent produces fishing reels, lines,...
Amazon Prime Day 2021 took place on June 21st and 22nd. Now, just a week after the event wrapped up, we can turn our heads to the data and learn how the event really went down. But before we dive into this year’s outcomes, let’s refresh on what was going on...
Prime Day is Amazon’s biggest annual sale, offering 48 hours of discounts across the entire marketplace. As an Amazon consumer, the only measure of eligibility for the sale is Prime member status. However, if you are an Amazon Seller, there are few more things you...
Paid search is a great way to drive traffic to every website. eAccountable has managed paid search accounts using Google Ads, Bing Ads, and Yahoo. For most of our clients, Shopping campaigns are an essential part of their paid search strategy. Just how grand paid...
Is Amazon a necessary evil? As someone who manages Amazon for several brands, and makes a good chunk of my living off of the Amazon performance of my clients, you’d think I would be one of the biggest advocates for brands selling on Amazon, right? Well, that isn't...