September 20, 2019
So, you’ve done your homework and you know your brand needs to adopt affiliate marketing as a strategy to help grow your ecommerce presence. In case you’re not sold on affiliate marketing yet, let’s consult a marketer’s best friend—data! It’s important to note that on average, affiliate marketing accounts for 15% of the total eCommerce advertising… Read more about Should My Brand Work with an Affiliate Marketing Agency?
March 11, 2019
Affiliate marketing has and is adapting, changing and evolving with the times. A couple weeks ago I read a piece of marketing material with the title: “Affiliate Marketing is Dead”. Surprising since the sender over its history has essentially billed itself as a replacement affiliate tracking platform who’s adding a “marketplace” to become more like… Read more about Affiliate Marketing is NOT dead.
June 03, 2016
Congratulations to our client Fin & Field on their announcement earlier this week of a strategic partnership with Bonnier Corporation, the leading publisher of outdoor publications. After less than two years in business, the Santa Barbara-based company has a huge win with a
May 19, 2016
Another great ShareASale ThinkTank conference is in the books. The elite annual event was stellar as usual as ShareASale Founder and CEO Brian Littleton and his team did an amazing job developing educational sessions, networking events and coordinating some off-site fun. This year’s event, held earlier this week in Chicago not far from ShareASale’s headquarters,… Read more about View From the Top: ThinkTank Blogger Insights
May 16, 2016
I know you are busy. You don’t have time to read everything that crosses the Interwebs, That’s why I’m giving you just the 4 most important things you need to know this week.You’re welcome! Affiliate Links are Now Allowed on Pinterest This has been a long time coming. Affiliates no longer need any workarounds… Read more about Friday Pulse: Pinterest Embraces Affiliates, Instagram Woos Retailers, Back to School is Here, eCommerce Skyrockets
May 06, 2016
I know you are busy. You don’t have time to read everything that crosses the Interwebs, That’s why I’m giving you just the 4 most important things you need to know this week.You’re welcome! Report: PPC and Influencer Marketing Exhibit Highest ROI for Online Marketers The affiliate networks are now getting with the program and… Read more about Friday Pulse: Highest ROI, Online Sales to $530B, Mobile Heat, Omnichannel a Must
May 03, 2016
Last week completely got away from me. I was dealing with an extra jam-packed schedule of meetings, regular business stuff, being a new grandpa, and preparing for ShareASale ThinkTank in two weeks in Chicago. So, needless to say, I was late with my Friday Pulse week ending wrap up. Instead of wasting the efforts to… Read more about What’s Impacting Marketers This Week
April 22, 2016
Forecast Says SEO-Related Spending Will Be Worth $80 Billion By 2020 Spending in all Internet marketing channels will increase as more and more brands come online. Yes, there are still brands not online, and lots of brands not doing a good job online. Yes. Still. Mobile Advertising Still a Work in Process Larger format smartphones and… Read more about Friday Pulse: SEO to reach $80B, Mobile Ads a Work In Progress, Jet.com Flying High
April 15, 2016
I know you are busy. You don’t have time to read everything that crosses the Interwebs, That’s why I’m giving you just the 4 most important things you need to know this week.You’re welcome! UK Performance Marketing” Worth £1.3 Billion as Channels Show Signs of Maturing If these are the UK numbers, the US numbers… Read more about Friday Pulse: UK Performance Growth, Retail Invests Online, FB Messenger for Sales, NFL’s Strict Sales Rules
April 08, 2016
I know you are busy. You don’t have time to read everything that crosses the Interwebs, That’s why I’m giving you just the 4 most important things you need to know this week.You’re welcome! Alphabet’s Google Shopping Growth in March Bests Amazon, Says ChannelAdvisor Google Shopping is beating Amazon on percentage growth, but lags considerably… Read more about Friday Pulse: The Online Shopping Edition
