By Durk Price I love it when an affiliate uses new ways to showcase a merchant. Recently, Eric Nagel with The Wine Club, which has an affiliate site called Wine Club Reviews and Ratings, created a video to show the entire process of unboxing the wine he’s received from our merchant Gold Medial Wine Club.
By Durk Price Social media abounds with political humor and more. I try to stay out of the fray but sometimes things are just too funny to ignore – regardless of your political leanings. Then there’s the iPhone 5 frenzy. Whether you’re in the thick of it or an outside observer, it’s always a spectacle.
By Durk Price Recently I was reading a report from SEMPO, a non-profit trade organization that serves search and digital marketing professionals. The 2012 marketer survey looks at spending, practice, and many other key industry data points.
By Durk Price It’s been a short but busy week. Here are some interesting news items to get you through the post-Labor Day week.
By Durk Price Last month Rakuten LinkShare announced a new accreditation program (http://www.linkshare.com/advertisers/edu/advertisers/affiliate_program_manager_certification_overview/) for affiliate managers. I applaud LinkShare for working hard to make this happen. I like the idea that affiliate managers have to meet a specific set of criteria in order to be certified. I think it helps our company as an OPM… Read more about View From the Top: Education and Accreditation Create Trust and Competency
By Durk Price I hope you are getting ready to enjoy the long Labor Day weekend. For most it signifies the end of summer, but for online marketers it means that the fourth quarter holiday season has arrived. Here are some interest news items to get you through the 3-day weekend and keep you pumped… Read more about Friday Pulse: Amazon in the Cloud, Facebook Phone Targeting, PPC Lacking in Lead Gen
By Durk Price Last week one of our new clients, Dick Pond Athletics, was chosen from thousands of small businesses across the country by American Express Open in a contest that would give them and their community a big break.
By Durk Price If you only read one thing this week it should be this amazing thread about social ecommerce where some heavy hitters weigh in. I found the comments so enlightening. Happy Reading!!
By Durk Price I love affiliates. One of the things I embrace the most about affiliates is that they come in all different sizes. You also never know when one affiliate working part-time in their basement might become the next Fat Wallet. But this is not about hoping that tiny affiliates grow into giants. It’s… Read more about View From the Top: Small Publishers are the Long Tail
By Durk Price I just returned from Affiliate Summit East in New York City. Now I’m catching up on all my reading and wanted to share some cool items. I’m especially excited about the tablet revolution.