With less than a few weeks away from the July 31st deadline set by Goggle for the shutdown of its Google Affiliate Network, we have had great success in moving more than 60 of our clients to other networks. It’s been a several months of really hard work by every member of our team and… Read more about Lessons From the GAN Migration
July is so close I can smell it. On the personal front it’s the sweet odor of fresh cut golf courses and BBQs. Onthe business front it’s new online payment methods, Yahoo’s attempt to make a huge comeback, and services that are disrupting the system – like Uber. Happy Reading!!
We recently had an inspiring brainstorming session with one of our biggest clients. The call was initiated by the client and I will admit that I went into the discussion with a feeling that I might be on the defensive a bit. You know when you’re watching a romantic comedy and the inevitable line comes… Read more about Brainstorming Pays
It’s the first official day of summer. I hope you’ll be kicking off the season with some fun in the sun. But before you do, check out these articles. They are sure to make for some light beach reading (or even while your hanging in the hammock) and answer some burning questions. Happy Reading!!
Monday night while I was at dinner, I received a text from my friend Travis Hopkins of DBG Partners. He was reporting from New York City that eAccountable had won the Rakuten LinkShare Golden Link Award for Agency of the Year. The annual Golden Link Awards is long-standing traditional part of the Rakuten LinkShare Symposium… Read more about View From the Top: eAccountable Wins Golden Link Award
A lot of great stuff to share this week. Mobile growth is always at the top of my list, along with Facebook ad numbers (which usually surprise me). So, before you settle in for Father’s Day weekend and your yearly gift of a new tie, be sure to read these items. Happy Reading!! AOL keeps… Read more about Friday Pulse: Mobile Growth, Fashbook Hashtags, and Brewing up Big Sales
For a while I’ve been wanting to write more about many of the differences between what is happening in the evolving performance marketing space in the United States and Europe – more specifically the United Kingdom. Now seems like a great time since earlier this week the Internet Advertising Bureau UK Affiliate Marketing Council’s (AMC)… Read more about View From the Top: IAB UK Tightens Voucher Policies
I’ve been at the Internet Retailer Conference in Chicago this week. Wow. This was an exciting show. I’ve included some items from the event along with good news for Rakuten, bad news for Mary Meeker’s devotees and more on mobile. Happy Reading!!
Our website has a new look. It’s not only been freshened up with aesthetic changes that highlight a more modern design and leverage new technology, but to reflect the evolution of our company and the new services we offer. I love the bold blues and orange colors. They really stand out and I’ve seen too… Read more about View From the Top: New Services Highlighted with Site Make Over
Last week at Google I/O 2013, a conference held in San Francisco, coupon affiliate RetailMeNot was revealed as a featured partner for the new Google Wallet – which is expected to be available to consumers later this year. RetailMeNot.com joins big name retailers that are also working with the Google Wallet service including The Sports… Read more about View From the Top: Google Wallet Opens Affiliate Opportunities