Actually, there’s nothing not to love about influencer marketing. Yet, most advertisers may find it hard to build a strong affiliate channel if they solely rely on influencers. One of the biggest hurdles for working with influencers is that many of our clients at eAccountable don’t want to work … Read more about What’s not to LOVE about Influencers?
Thanks to our partners and friends at American Eagle for allowing me to write a post for their site about influencer marketing. It's a marketing tactic we use all the time for our clients and take it seriously at eAccountable.com. We've spent a lot time creating lists of perspective influencers that … Read more about View From the Top: Leveraging Influencers in Marketing