So why do we still think we can train customers to react when we interrupt them? The days of interruption marketing are gone. The Internet has fundamentally changed the way people find, discover, share, shop, and connect.
Read more“Audiences everywhere are tough. They don’t have time to be bored or brow beaten by orthodox, old-fashioned advertising. We need to stop interrupting what people are interested in and be what people are interested in.”
Last month the online retail giant made the announcement that they were purchasing the upscale grocery chain for $13.7 Billion in cash. As a part of the deal Amazon will also acquire more than 450 brick-and-mortar stores across the country.
Two of the world’s largest brands, Nike and Amazon announced a new partnership in June, 2017. After years of holding out, Nike will now be selling its products directly on the Amazon marketplace. For years Nike presumably felt that it was above selling directly on Amazon. So what changed? We’ll explore 2 main reasons why Nike’s move was the correct, if not inevitable one.
Prominent Digital Marketing Agency and top Software Shipping Innovators team up
eAccountable and ShipStation are thrilled to announce a partnership. Many eAccountable partners and clients already utilize ShipStation’s immersive software and services, making this partnership equally expected as it is beneficial. This partnership will bring both companies more versatility and efficiency that customers will appreciate.
eAccountable has always taken pride in partnering with companies that have a history of being the best of the best and ShipStation certainly qualifies.
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