If you’ve recently been affected by Amazon's decision to cancel many Vendor Central agreements, you're not alone. In a significant shake-up, Amazon is pushing vendors to move to Seller Central, leaving brands scrambling to understand the next steps. While the shift...
The Performance Marketing Blog
How To Sell On TikTok Shop
by Nick Menicucci | Sep 12, 2024 | Affiliate Marketing, Paid Social, Tik Tok Shop
As TikTok continues to revolutionize the social media landscape, it’s also becoming a powerful e-commerce platform. In the past year, 44% of TikTok users discovered something on the platform and immediately went to buy it. And with over 1.5 billion active users...
2024 E-commerce Holiday Planning Guide
by Mike McFadden | Aug 19, 2024 | Blog, Digital Marketing
If you sell anything online, you know that the holiday season is the busiest, most lucrative time of the year. Just last year, Americans spent $38 billion online during Cyber Week, which includes the five days from Thanksgiving to Cyber Monday. Black Friday alone saw...
Exciting News: eAccountable is Now an Official TikTok Partner for Shop Management, Paid Media, and Affiliate Marketing!
by Mike McFadden | Aug 13, 2024 | Blog, Digital Marketing, Press Releases
We are thrilled to announce that eAccountable has been accepted as an official TikTok partner, recognized for our expertise in Shop Management, Paid Media, and Affiliate Marketing. This partnership is a significant milestone for our agency, enabling us to deliver even...
Utilizing Amazon’s DSP for Targeted Lead Generation
by Nick Menicucci | Jul 24, 2024 | Amazon, Blog
With eAccountable’s recently acquired seat for Amazon DSP, we are able to offer our clients a fantastic opportunity to leverage Amazon's customer data to drive leads directly to websites. Brands need to seriously consider this, as Amazon has more...
How SEO Has Changed Since 2018
by Kassim Mirza | Jul 1, 2024 | Blog, SEO
“Life is a game in which the rules are constantly changing.” - Quentin Crisp The same concept can be applied to the constantly changing world of Search Engine Optimization (SEO). In each year since 2018, Google has rolled out at least ONE significant Algorithm...
IMMEDIATE RELEASE: eAccountable Recognized for Several Prominent Industry Awards
by Mike McFadden | Jun 26, 2024 | Blog, Press Releases
Denver, CO June 2024: eAccountable, a leading digital marketing agency based in Denver, is proud to announce that they have been honored with several prestigious awards thus far in 2024. Their relentless dedication to excellence and unwavering commitment to their...
12 Questions To Ask A Digital Marketing Agency
by Mike McFadden | Jun 18, 2024 | Blog, Digital Marketing
Partnering with a new digital marketing agency is a big decision. Period. Whether your company is outsourcing its digital marketing for the first time or you have outgrown your current agency partner, it can be very difficult to navigate the process of finding the...
Unveiling Google’s Search Algorithm: Insights from Recent Document Leaks
by Kassim Mirza | Jun 13, 2024 | Blog, SEO
When it comes to SEO, understanding Google's search algorithm is similar to discovering the Holy Grail. Google's ranking factors have kept SEO experts on their toes, with continuous updates and changes that often leave you guessing. However, recent leaks of internal...
eAccountable Secures Amazon Marketing Cloud (AMC) Seat
by Nick Menicucci | May 29, 2024 | Amazon, Blog
We are thrilled to announce that eAccountable has secured a seat in the Amazon Marketing Cloud (AMC). This exclusive achievement underscores our commitment to leveraging cutting-edge technology to deliver unparalleled insights and results for our clients. What Does It...
How 2023 Re-Shaped SEO Forever
by Kassim Mirza | May 14, 2024 | Blog, SEO
In the constantly changing world of digital marketing, 2023 will be remembered as a pivotal year that fundamentally altered search engine optimization (SEO) strategies for businesses and e-commerce platforms. The impact of Google's September 2023 Helpful Content...
Leaving It Better Than We Found It
by Mike McFadden | May 10, 2024 | Blog
We love our client, Parks Project, and their mission! At eAccountable, we love partnering with clients who share our passion for leaving a positive impact on the world. Today, we want to shine a spotlight on one such client: Parks Project. Parks Project not only...