If you’ve recently been affected by Amazon's decision to cancel many Vendor Central agreements, you're not alone. In a significant shake-up, Amazon is pushing vendors to move to Seller Central, leaving brands scrambling to understand the next steps. While the shift...
As TikTok continues to revolutionize the social media landscape, it’s also becoming a powerful e-commerce platform. In the past year, 44% of TikTok users discovered something on the platform and immediately went to buy it. And with over 1.5 billion active users...
With eAccountable’s recently acquired seat for Amazon DSP, we are able to offer our clients a fantastic opportunity to leverage Amazon's customer data to drive leads directly to websites. Brands need to seriously consider this, as Amazon has more...
We are thrilled to announce that eAccountable has secured a seat in the Amazon Marketing Cloud (AMC). This exclusive achievement underscores our commitment to leveraging cutting-edge technology to deliver unparalleled insights and results for our clients. What Does It...
How do you get to page 1 of Amazon? If you’re a business owner selling online, this is a question you’ve probably asked yourself. That’s because, in the world of e-commerce, Amazon stands tall as the go-to platform for product discovery and purchase, with over 310...
Did you know that 99% of all Amazon sellers are owed money for missing inventory, damaged products, customer returns, and misclassified items? Yet many Amazon FBA sellers may not realize the untapped potential lying within their accounts. It's time to unveil the...
eAccountable is thrilled to unveil a revolutionary offering that promises to reshape the way you do business on Amazon. Starting on January 1st, 2024, we're introducing Amazon Affiliate Partnerships, and we're excited to share all the incredible possibilities it...
What makes a great Amazon listing? If your business has an active Amazon channel, then you should be asking yourself this question. Amazon is the world’s biggest online marketplace, and it gives you the opportunity to reach thousands upon millions of new...
The eAccountable team got back from the Amazon Accelerate Conference in Seattle last week. There are quite a few exciting moves that should help sellers drive more revenue. During the event, attendees were presented with several exciting developments aimed at...
Amazon recently celebrated its most monumental day in company history. As the curtains closed on this extraordinary event, it became clear that this year had ushered in an era of unprecedented success and innovation. This particular Prime Day marked the peak of the...
The Newest Amazon Ad Type Geared Towards Attracting Customers You wouldn't believe it, but video ads are outperforming static images for sponsored brands in key metrics. Why? Viewers retain 95% of a message when watching a video. When compared to the mere 10% that...
There is an art and a science to improving your Amazon conversion rate. It looks something like this: SEO-friendliness (Science) + Consumer-friendliness (Art) = Increased Conversions Now, this is a winning formula for a reason. Here's the breakdown: The Science Behind...