The Performance Marketing Blog

How 2023 Re-Shaped SEO Forever

How 2023 Re-Shaped SEO Forever

by | May 14, 2024 | ,

In the constantly changing world of digital marketing, 2023 will be remembered as a pivotal year that fundamentally altered search engine optimization (SEO) strategies for businesses and e-commerce platforms.  The impact of Google's September 2023 Helpful Content...

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What Is E-E-A-T?

What Is E-E-A-T?

by | Mar 18, 2024 | , ,

What Is E-E-A-T? Does your website’s content provide helpful, relevant information? If it does, you’re probably familiar with the acronym E-A-T, which has been used by Google to evaluate if their search ranking systems are providing high-quality, reliable information...

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