The Performance Marketing Blog

Getting Ready For Prime Day 2022

Getting Ready For Prime Day 2022

Prime Day 2022 is on the horizon. Offering 48 hours of discounts across the entire marketplace, Amazon's Prime Day is ecommerce's largest annual sales event. The only requirement to participate as a consumer is Prime membership.  However, Amazon Sellers have...

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The 2021 Cyber Week Recap

The 2021 Cyber Week Recap

This Cyber Week, the market was down. We were up.  Want to know how we beat the market this Black Friday and Cyber Monday? Cyber Monday e-commerce revenue was down 1.4% compared to last year. And Black Friday e-commerce revenue was down 1.1%.  It’s the first...

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