Be on the lookout for some marketing pranks next week. After all, it’s April Fool’s Day on Tuesday and you know that some brands will be looking to grab attention with fake ads or videos or whatever creative schemes they can leverage for attention. But this week’s roundup of stories is no joke – fraudulent… Read more about Friday Pulse: Wallet Wars, Fake Web Traffic, Google Guest Post Slap
If you need a timeout from March Madness and your brackets, look no further. Here are some interesting articles that will stimulate your brain beyond just final scores and potential final fours. Happy Reading!!
Almost a year ago, Google announced that it would be shutting down its Google Affiliate Network. The news sent many in the industry reeling. Extremists questioned whether the perceived lack of support for the affiliate space by Google was the death knell. Others speculated about ulterior motives by Google to find a way to compete… Read more about View From the Top: A Year Without Google Affiliate Network
The Polar Vortex seems to be coming to an end. Although, I don’t pretend to understand what Mother Nature will do next. Meanwhile, I’m hunkered down enjoying the snow and wrapping my head around just how fast the tech space is changing all of our lives. Here are some articles that you should enjoy for… Read more about Friday Pulse: Marketing Pot and Wearables, Tips for Pinterest
A couple of weeks ago I headed to the Colorado State Capitol on behalf of affiliate marketers and the affiliate industry to voice my opposition against bill HB14-1269, which attempts to collect sales tax from out-of-state online retailers. I was there with a large group of dedicated and vocal Colorado affiliates, businesses in the affiliate… Read more about View From the Top: Colorado Nexus, Again?
Get ready to spring forward. This is the weekend that we begin the bi-annual practice of changing the clocks (and the smoke alarm batteries) for Day Light Savings Time. Yes, we will all lose an hour of sleep as we set the clocks forward an hour. That’s why I packed a lot of great articles… Read more about Friday Pulse: Affiliate Marketing Matures, Coupons Helped by Email, Consumer Want Do Not Track
Usually I tackle subjects related directly to digital marketing. This time I wanted to delve into something that for months had me thinking about the myriad of implications for heath, medical care, living longer and changing the way people deal with personal health and well being. I ‘m not going to get into any political… Read more about View From the Top: Wearable Tech for Health
Goodbye February. Here’s hoping to March bringing some spring-like weather relief to much of the nation. Meanwhile, you can warm up with some good reads from all over the Web. Happy Reading!!
There are scientists and researchers of all types dedicated to studying our every move and behaviors. Currently, I am reading the book the Invisible Gorilla, which is based on an experiment designed to show us that our perception of situations are not always correct and that we are not as observant as we think. It’s… Read more about View From the Top: Using Science to Help Your Business
It was a short week for many with a holiday honoring two of our Nation’s great Presidents. So, just in case you didn’t have time to get to all the big news, I’ve gathered some interesting articles to share with you. Happy Reading!!