I hope everyone successfully survived Black Friday and Cyber Monday. In fact, according to data that is pouring in, you should have not only survived but thrived. The figures were up from last year and no surprise to anyone, mobile lead the way. Here’s the most interesting data from articles this week. And just so… Read more about Friday Pulse: The Black Friday/Cyber Monday Edition
eAccountable’s sister company, ClearVoice Research, is conducting daily shopper surveys (the U.S. Winter Holiday Spend Tracker) and are compiling the results as a means of helping retailers maximize their Holiday sales efforts. We are lucky to immediately access to such great, nearly-real time research that was designed to monitor key trends in holiday spending among… Read more about U.S. Winter Holiday Spend Tracker
I hope you all had a festive, fun-filled feast with family and friends for Thanksgiving! I know I did. Here’s some reading that will fill you with even more thanks. Some of the data is in and Thanksgiving and Black Friday were a huge hit for online marketers. Of course, mobile fueled the fire –… Read more about Friday Pulse: The Black Friday Edition
What can I say? I’m feeling extra thankful this week. With thoughts of a Thanksgiving feast dancing in my head and being surrounded by family and friends, I am truly grateful. So, in the spirit of giving – here’s a bounty of interesting articles. They are tryptophane free so you won’t fall asleep after… Read more about Friday Pulse: The Big Feast Edition
It seems like all the news is about mobile and ecommerce. Whether it’s a new report about mobile growth or the explosion of mobile for the holiday season, there is much ado about mobile. Happy Reading!!
I recently saw a report from BI Intelligence about affiliate marketing. I was excited to see some new data from the market researcher specifically about the affiliate space and i was also buoyed by the results, which proved out what I and my colleagues in the affiliate space have been saying for years. In short… Read more about View From the Top: Stats Put Affiliate Channel in Limelight
There are only 28 shopping days between Thanksgiving and Christmas this year and while that’s two more than last year, it’s still a short period for retailers to maximize their efforts. As online marketers gear up for the big online milestone shopping days (Black Friday, Cyber Monday, Free Shipping Day) it’s crucial to remember that… Read more about View From the Top: Every Day is a Big Holiday Shopping Day
Don’t be scared, this post is all treats and no tricks (at least not in a bad way). I ‘m excited about all the news related to the massive role mobile will play this holiday season and beyond. Happy Reading!!
Seeing our clients succeed always fills me with joy and la lot of pride. Recently, PureFormulas, a long-time client of eAccountable.com, received the 2015 Bizrate Circle of Excellence Platinum Award, one of the highest distinctions for superior customer service and satisfaction. This is the fourth consecutive year that the company has received this prestigious honor.
As a marketer and a consumer, I love reviews. They are a great way to get information and drive sales. But this week fake reviews are big news. Everyone is trying to crack down on them. I hope the efforts are successful.. Meanwhile, mobile continues its growth; marketers “like” Facebook, and there is a lot… Read more about Friday Pulse: The Fake Reviews Edition